McDonald's

Ronald McDonald has kept low profile long before clown scare

Ronald McDonald has kept low profile long before clown scare

Ronald. Paging Ronald. Are you there, Ronald?

McDonald's said Tuesday that its trusty clown mascot Ronald McDonald is taking a hiatus in response to a rash of creepy clown sightings across the U.S. and even across the pond. But he was keeping a low profile long before that.

Ronald McDonald has his own Twitter account, but he hasn't had anything to say, and his role in the chain's advertisements has been diminished in recent years. The last time Ronald McDonald made news in a big way was in 2014, when he underwent his first makeover in nearly a decade.

The red-haired ambassador has been working less in recent years as a growing cacophony of parents and educators resists...

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