Wal-Mart Stores, Inc.

Wal-Mart kicks off Cyber Monday on Friday

Cyber Monday is starting earlier and earlier.

Wal-Mart Stores Inc. said Monday that it's kicking off its so-called "Cyber Monday" deals at 12:01 a.m. EST Friday for the first time ever as it aims to grab customers ahead of its competitors.

Last year, the world's largest retailer pulled up the "Cyber Monday" deals to the Sunday evening after Thanksgiving for the first time.

Cyber Monday, which falls on the Monday after Thanksgiving, is typically the busiest day of the year for online shopping. The phrase was coined in 2005 by the National Retail Federation's online arm, Shop.org, to encourage online buying when people returned to offices where...

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