Let's get down to marketing what we have

When reviewing the ongoing thinking that is being echoed from both Williamsburg and the Tourism Council, one has to be amazed by the consistent dialogue to spend incremental tax payer dollars (a whole other issue) on so called “needed infrastructure.”

The March 9 Gazette article repeats the notion of purchasing land and/or building a new sports park facility so we can be like Rocky Mount, N.C., in order to entice new visitors.

First, have you ever been to Rocky Mount? I suggest you visit the area, which in all due respect, is in desperate need of a new life and energy. Yes, their new sports complex is very nice, but with all due respect, Rocky Mount’s assets are about as comparable to Williamsburg’s as Earth’s closeness to the sun.

Second, has anyone noticed the Kaplan Arena, Plumeri Park, Zable Stadium, Busch Field, the Millie West Tennis Facility & McCormick-Nagelsen Tennis Center that sit vacant a great deal of the year? Has there been discussion of a College of William and Mary partnership? Maybe a little bit of managing by walking around would be appropriate.

Third, hopefully, our new Tourism Council CEO, already staffed with 15 people, will be able to piggyback on recent efforts made by Sports Williamsburg, Culture Fix and, of course, Bruce Hornsby.

In summation, Williamsburg, James City and York counties offer a world-famous living museum, a world-class amusement park, nationally known golf courses, award-winning restaurants; award-winning wineries and craft beer producers, Historic Yorktown and Jamestown, great sailing and fishing — all in a beautiful, small-town setting.

So, come on now, let’s sell and market Williamsburg!

Ron Spangler

Williamsburg

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